A regional food and beverage brand needed seasonal in store displays for new snack and canned beverage lines. The campaign covered multiple supermarket chains and required quick deployment across hundreds of locations.
Challenge
The client wanted a display that could hold heavy packaged goods without sagging, while still being affordable to ship and easy for store staff to set up. Traditional metal racks were costly and bulky, while ordinary cardboard displays lacked sufficient load bearing stability.
XingKun Solution
We designed a reinforced corrugated POP floor display with internal support columns and a wide base structure. The unit was optimized for flat pack shipping, so multiple displays could be packed into a single export carton. We also added pre printed graphic panels to reduce on site assembly errors.
Final Result
The display passed load tests for heavy snack and beverage items, maintained stable performance during the full promotional period, and reduced shipping volume compared to traditional pre built displays. Store teams reported that the flat pack design made delivery and in store placement much easier to manage.
